Today at 10am, DC’s first Madewell opens its Georgetown doors. The clothing shop offers wears that meet hobo, hipster and preppyster fashion needs alike and is sure to be a big hit with Georgetown college and young professionals scene. Originally found in 1937, Madewell started out as a true-blue American denim company. Now the label is owned by J.Crew and has been reinvented to target women ages 18 to 40. Madewell debuted in 2006 with a flagship store in New York City and up until the Summer 2010 launch of its ecommerce site, was only sold through its 18 nationwide stores.