Food and Drink, The Daily Feed

Restaurants Love to Cook, Serve & Tweet!

barcode

“These days at a restaurant you have plates, tables, food and Twitter.”

-Barcode owner Antonis Karagounis

“People regularly ask for restaurant suggestions from other Tweeps on Twitter. When we are able to find those requests and immediately welcome them to our restaurant, they are floored by the quick response and personalized welcome. We’ve been lucky enough to gain many new diners this way.”

Bourbon Steak Publicist Sangeetha Sarma

A recent Restaurant Week experience reminded me that you can’t always expect restaurants to be on 100% all the time, but if someone or something fails, speak up.

Like many patrons, I had an issue, vented about it on Twitter, and received a very satisfying response. SO I decided that every Friday I will write a small piece about The Week’s Winning Food Tweet. This could be a restaurant itself, a food truck, a chef, a manager, etc. The winner will be someone (something?) who puts a smile on my face for a different or interesting perspective.

The free, 140 character service has revolutionized the restaurant industry. It’s necessary for restaurants to actually engage their followers in order to create loyalty and really make patrons & potential patrons feel like friends.

I wanted to take a look at the Top 5 ways that restaurants use Twitter effectively. That means they aren’t just tweeting the daily specials, but following my rules to inform, satisfy, calm and entertain!

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Food and Drink, Night Life, Penn Quarter

We Love Food: Co Co. Sala

 Co Co. Sala by sinksanctity, on Flickr

With the wine bar trend in full escalation (Proof, Veritas, Vinoteca, Cork, Enology, etc.), it appears we may now be heading into a dessert bar phase. While artisan chocolate cafes like ACKC and bakery empires like Cakelove provide the basics, Co Co. Sala pushes the sweet stuff into high art. If only it weren’t so high octave… it’s an intimate, sexy space but it isn’t exactly conducive to whispering sweet nothings. Upon entering, I spied a white feather boa draped behind a gaggle of celebrating women at the bar. As their decibel level threatened my mellow mood, I wondered, “does chocolate bar = screeching estrogen?”

But restaurants can’t completely control their clientele. If you worship at the altar of cacao, Co Co. Sala deserves a taste. Just be prepared for a bit of a scene. And after knocking back a “Disia” – their lychee rose cocktail that tastes like Aphrodite’s elixir – I was mellow again and ready to give an entire chocolate dinner a try.

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