SoberRide Saved for the Fourth

Photo courtesy of
‘Nacho #9′
courtesy of ‘Chris Rief aka Spodie Odie’

Earlier this month, it looked like there was some concern as to whether or not there would be enough budget for Washington Regional Alcohol Program to supply their SoberRide initiative around this year’s Independence Day celebrations. SoberRide is a simple program that ensures revelers can get home safely and responsibly, but in offering free cab rides on large party holidays in the past years, WRAP was staring in the face of some serious fiscal concerns.

The good news is that several large donors have stood up to make sure that the program would be available for this weekend’s holiday, including MillerCoors and Geico. The contributions helped WRAP get past a $31,000 gap that would have prevented the service’s availability. Thanks to these sponsors, if you or a friend has enjoyed the fireworks and cookouts a little too much, SoberRide is still available to get someone home – up to a $50 fare – for free. Between the hours of 10 p.m. on Sunday the 4th, through 6 a.m. on Monday the 5th, all you’ll need to do is dial 1-800-200-TAXI, and SoberRide will help arrange to get you home.

Dave Levy is a PR guy by day, a media researcher on the side and a self-proclaimed geek. He blogs often about how traditional media adapts – or tries to adapt – to the growing digital media world at State of the Fourth Estate. You can follow Dave on Twitter for various updates about everything from sports from his previous home in Boston to eccentric and obscure pop culture references. Read why Dave loves D.C.

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