I’ve talked about how good Barcode is at using Twitter effectively before. The Farragut North restaurant by day, club by night tweets almost obsessively. If you write something to @barcodedc, owner Antonis Karagounis will get back to you immediately. Try him.
Quite the savvy promoter, and also part of the team behind Lima and Ultrabar, Karagounis believes that Twitter can be used to draw customers in and keep them up-to-date with what’s going on in the restaurant and beyond. He uses the technology so much that he’s almost given up on talking on the phone, asking people to please e-mail rather than leave a voice message. LOVE it.
He tweets so many pictures of delicious food, that I sometimes wish I worked closer to Barcode to have that quick lunch opportunity.
See this week’s Tweet of the Week below: