Blaze a Doobie for New Year’s

Blazing a doobie at Rock Bottom

I can’t verify that’s what is happening in the picture but that’s how it looks to me. This is an ad at Rock Bottom Brewery in Ballston Mall, advertising a New Year’s Eve party at the popular bar. Check out the guy third in from the left. This is just wrong. For one thing, here in Virginia we don’t put up with the new-age hippie crap you find on the other side of the water. Another thing – I think firing one up like this guy seems to be doing would violate Virginia’s smoking ban.

Readers, take a closer look. What do you think is happening in the picture? If you look close, it appears he might be holding a circle. My Lovely Wife suggested it looks a bit like a condom, but that’s not quite right. It could be a napkin holder he is about to eat, evidence that he either got high in the parking lot or that he has been served too much alcohol.

Folks from Rock Bottom – any comment?

Carl Weaver is a writer and brewer for and has been making beer and wine for more than 20 years. He is also an avid photographer and writer and just finished his first book, about a trip he took to Thailand to live in Buddhist monasteries. He considers himself the last of the Renaissance men and the luckiest darned guy in the world. Follow him on Twitter.

5 thoughts on “Blaze a Doobie for New Year’s

  1. Seems pretty clear to me that he’s about follow the lead of the girl on the far right and partake in a party streamer – the little ribbons that come in a circle and when blown, streaming outward in a festive manner, distracting his board-out-of-her-mind date for about 2 seconds before it falls to the floor and gets crushed by frat-boy-magee’s loafers.

  2. I agree with irate_reader. I think it clearly shows he’s going to blow on a streamer. The circle of the streamer is clearly in his hand and part of it is unraveling and visible behind his wrist. That’s exactly what the girl is doing.

    Did you honestly think he was “blazing a doobie”? Really? Did you spend more than 1.5 seconds examining the photo?

    I guess that if one is determined to find something “bad” in a photo, one will; truth be damned.

  3. irate_reader: I have not encountered streamers like the ones you describe but what the heck – that sounds even better than my first thought.

    Lou: You mean they took a photo, stylized it and turned it into an in-store ad? That’s pretty cool!

    Eric: Settle down.

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